Our target audience: will we please them?

Codes and conventions we used:

1. Action/fight scene
2. A hero and a villian, both of whom have a motif.
3. Good vs evil.
4. Backstories that relate to each other and are relervant to the plot.
5. Hero's friend.

Codes and conventions we broke.

1. The villain is the nerd, not the hero.
2. Non-linear narrative structure.
3. Hero becomes Hero for selfish reasons.

Our target audience who watched The Avengers:

	Votes	Average
Males	258415	8.2
Females	53361	8.4
Aged under 18	10181	8.7
Males under 18	6671	8.6
Females under 18	3510	8.9
Aged 18-29	200079	8.3
Males Aged 18-29	164255	8.3
Females Aged 18-29	35824	8.5
Aged 30-44	86565	8.0
Males Aged 30-44	75483	8.0
Females Aged 30-44	11082	8.2
Aged 45+	13247	7.9
Males Aged 45+	10986	7.9
Females Aged 45+	2261	8.0
IMDb staff	39	8.4
Top 1000 voters	567	7.5
US users	82169	8.5
Non-US users	229607	8.1
IMDb users	484024	8.3 And for TDKR: Votes Average Males 311286 8.5 Females 51341 8.6 Aged under 18 10417 9.3 Males under 18 7747 9.3 Females under 18 2670 9.3 Aged 18-29 240840 8.7 Males Aged 18-29 205000 8.7 Females Aged 18-29 35840 8.7 Aged 30-44 96716 8.2 Males Aged 30-44 86464 8.2 Females Aged 30-44 10252 8.2 Aged 45+ 12747 7.8 Males Aged 45+ 10908 7.8 Females Aged 45+ 1839 7.9 IMDb staff 36 7.7 Top 1000 voters 551 7.7 US users 90385 8.6 Non-US users 272242 8.5 IMDb users 578469 8.6